People will always have opinions...
about your name, design, image, your colours.
You need positive perception of your brand.
Correct brand development will help keep those opinions and perception in your favour.

Branding isn't expensive but it can cost nothing to damage it.

I have considerable experience in brand development from creation through to implementation.
Offering a broad range of skills: strategic analysis, marketing, graphic design, advertising, product and people photography.
Most importantly I'm your Brand Guardian, maintaining the message, consistency and evolution.